PRIVACY POLICY
Last updated June 20, 2026
This Privacy Notice for Ekeh O. Chukwuemeka (doing business as SoB, "we", "us", or "our"), describes how and why we might access, collect, store, use, and/or share ("process") your personal information when you use our services ("Services"), including when you:
- Visit our website at https://spherebrilliq.online or any website of ours that links to this Privacy Notice.
- Download and use our mobile or web application (SoB) or any other application of ours that links to this Privacy Notice.
- Use SoB. SoB is a social content platform where users create accounts, publish long-form articles, stories and short-form posts across a wide range of fields — including education, science, technology, philosophy, sports, music, movies, literature, and more. Users engage in debates and discussions under posts, follow other creators, bookmark content, block/unblock other users, and receive a personalized For-You-Feed (FYF) curated around their chosen interest fields. The platform supports text, image, and video content.
- Engage with us in other related ways, including any marketing, events, or feedback channels.
Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at spherebrilliq@gmail.com.
SUMMARY OF KEY POINTS
This summary provides key points from our Privacy Notice, but you can find out more details about any of these topics by clicking the link following each key point or by using our table of contents below to find the section you are looking for.
What personal information do we process? When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us, the choices you make, and the features you use. Learn more about personal information you disclose to us.
Do we process any sensitive personal information? We do not process sensitive personal information (such as racial origins, sexual orientation, or religious beliefs).
Do we collect any information from third parties? We may collect information from Google OAuth authentication services if you choose to sign up or log in using third-party credentials. Learn more about information collected from other sources.
How do we process your information? We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent. Learn more about how we process your information.
In what situations and with which parties do we share personal information? We may share information in specific situations and with specific third-party providers (such as media hosting or database providers). Learn more about when and with whom we share your personal information.
How do we keep your information safe? We have organizational and technical processes in place to protect your personal information. However, no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure. Learn more about how we keep your information safe.
What are your rights? Depending on your geographical location, you have certain rights regarding your personal information. Learn more about your privacy rights.
How do you exercise your rights? The easiest way to exercise your rights is by visiting your account settings panel, submitting a request via our feedback channels, or by contacting us at spherebrilliq@gmail.com.
TABLE OF CONTENTS
1. WHAT INFORMATION DO WE COLLECT?
Personal information you disclose to us
In Short: We collect personal information that you provide to us.
We collect personal information that you voluntarily provide to us when you register on the Services, express an interest in obtaining information about us or our products and Services, when you participate in activities on the Services, or otherwise when you contact us.
The personal information we collect may include:
- Names
- Email addresses
- Usernames and passwords
- Date of birth (used for safety checks and sensitive content controls)
- Priority fields/interests selected during onboarding
- Profile pictures (avatars) and bio description
- Posts, articles, comments, bookmarks, and engagement records
- Follow relationships, block lists, and notification configurations
- Google OAuth profile data (if you sign in using Google)
Sensitive Information. We do not process sensitive personal information.
Information automatically collected
In Short: Some information — such as your Internet Protocol (IP) address and/or browser and device characteristics — is collected automatically when you visit our Services.
We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information. This is needed to maintain the security and operation of our Services, and for our internal analytics and reporting.
The information we collect automatically includes:
- Log and Usage Data: Diagnostic, usage, and performance logs generated by our servers.
- Device Data: Device model, manufacturer, browser version, and platform configuration.
- Push Subscription Tokens: Web push endpoint credentials if notifications are enabled.
2. HOW DO WE PROCESS YOUR INFORMATION?
In Short: We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law.
We process your personal information for a variety of reasons, including:
- To facilitate account creation and authentication: To verify your credentials and register your account.
- To deliver and facilitate delivery of Services: To process and display your posts, articles, comments, bookmarks, and user profile page.
- To personalize content (FYF): To generate and score a custom For-You-Feed containing topics and articles matching your priority fields.
- To enforce blocking, unfollowing, and account privacy options: To restrict posts and profile accessibility depending on blocking decisions and private/public toggles.
- To send notifications: To distribute email digests, real-time push alerts, or web socket notices regarding likes, comments, and new followers.
- To protect our Services: For security monitoring, abuse detection, and fraud prevention.
3. WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR PERSONAL INFORMATION?
We process your personal information only when we believe it is necessary and we have a valid legal reason (i.e., legal basis) to do so under applicable law, such as:
- Consent: You have given us clear permission to process your information for a specific purpose.
- Performance of a Contract: Processing is required to deliver the core functionalities of the SoB platform.
- Legitimate Interests: To improve our application, analyze engagement, and secure the platform.
- Legal Obligations: To comply with safety regulations, age requirements (e.g. COPPA), and court orders.
We may share your personal data with third-party service providers who assist us in operating our platform, including:
- Cloud Storage Providers: Cloudinary (for storing and serving user avatars and images).
- Video Infrastructure: Mux (for uploading, converting, and playing video attachments).
- Email Services: Resend / Brevo (for sending verification pins, password resets, and digest summaries).
- Database Services: MongoDB Atlas (for storing app records and relationships securely).
If you choose to sign up or log in to the Services using a Google account, we access public profile information, including your full name, email address, and avatar URL. We use this information to populate your SoB profile and verify your email. You can revoke Google OAuth permissions at any time through your Google account settings.
6. IS YOUR INFORMATION TRANSFERRED INTERNATIONALLY?
Our servers and third-party providers are located globally. Your information may be transferred to, stored, and processed in jurisdictions other than your home country. We implement appropriate safeguards to protect your personal data in accordance with this Privacy Notice.
7. HOW LONG DO WE KEEP YOUR INFORMATION?
We keep your personal information for as long as you maintain an active account on SoB. If you request account deletion, we immediately trigger a full cascade delete: all your posts (including Cloudinary/Mux assets), comments, follow associations, block list histories, notifications, and profile details are purged from our live database.
8. HOW DO WE KEEP YOUR INFORMATION SAFE?
We employ industry-standard technical and organizational security measures, including hashing passwords (using bcrypt), applying JSON Web Tokens (JWT) for session authorization, and running databases behind secure access tokens. However, no transmission over the internet can be 100% secure.
9. WHAT ARE YOUR PRIVACY RIGHTS?
Depending on your region, you have rights such as accessing your data, updating outdated information, limiting processing, or completely deleting your profile. You can exercise these directly within your profile settings page or by emailing our team.
10. CONTROLS FOR DO-NOT-TRACK FEATURES
Most web browsers include a Do-Not-Track ("DNT") feature signaling your privacy preference not to have data about your online activities monitored. Since there is no uniform standard for DNT signal recognition, we do not currently respond to DNT browser signals.
11. DO UNITED STATES RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?
Yes. Residents of states like California (under CCPA/CPRA), Virginia, Colorado, Connecticut, and Utah have rights to access, edit, delete, or obtain portability of their personal data, as well as opt out of targeted advertisements. We do not sell or lease your personal information.
12. DO OTHER REGIONS HAVE SPECIFIC PRIVACY RIGHTS?
Yes. Under the GDPR (European General Data Protection Regulation) and UK GDPR, visitors from the EEA and United Kingdom have rights of data portability, restriction of processing, objection to profiling, and the right to be forgotten.
13. DO WE MAKE UPDATES TO THIS NOTICE?
Yes, we may update this Privacy Notice from time to time. The updated version will be indicated by an updated "Last revised" date and will be effective as soon as it is accessible. We encourage you to review this notice frequently.
14. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
If you have questions or comments about this notice, you may email us at spherebrilliq@gmail.com.
15. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?
Based on the applicable laws of your country, you may have the right to request access to the personal information we collect from you, change that information, or delete it. To request to review, update, or delete your personal information, please visit your account dashboard settings or submit a request by contacting us at spherebrilliq@gmail.com.

5. HOW DO WE HANDLE YOUR SOCIAL LOGINS?